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Tag: Insight & Strategy

Insight & Strategy

Analysis

Is ‘Design Thinking’ how successful innovators think?

9 Jan 2019

Design Thinking is a popular approach to solving innovation challenges, but is it actually a flawed tool? And is there a better solution?

Analysis

A practitioner’s view of ‘jobs to be done’ theory

15 Oct 2018

Many people are now familiar with the ‘Jobs to be Done’ or JTBD theory of innovation and it is becoming a prominent model that is deployed in successful businesses, big and small, as they look to grow through innovation. Stated simply, the JTBD theory is grounded on the understanding that…

Analysis

China – opening the door to success

18 Jul 2018

Many still hold the outdated belief that China’s expertise lies solely in manufacturing, and the ability to copy other people’s innovations. On a recent trip to China, I saw how this couldn’t be more wrong. China is poised for success – it has all the pieces in place, the manpower…

Analysis

What does the new industrial strategy mean for you?

5 Feb 2018

Government-sponsored industrial strategies in the UK have rather fallen out of fashion since Margaret Thatcher was elected in the late ‘70s with free market policies. So you might have missed the launch of the Industrial Strategy in November last year. It’s the UK government’s innovation initiative to address our growing…

The science of innovation
Analysis

The science of innovation

23 Jan 2018

As someone who was originally trained as a physicist, I am often asked how I have found myself in an innovation insight and research role – something more commonly associated with social science rather than technical disciplines. I can be honest and reply that, at the outset of my career,…

Analysis

New connected wearable device helps medics save lives in disasters and on the battlefield

6 Aug 2015

Innovative technology and design consultancy Cambridge Design Partnership today announces that it has developed the world’s first wearable device designed to measure and monitor the vital signs of multiple trauma patients for emergency response in disasters and battlefield situations. The First Response Monitor is designed to help medics monitor both…

Case Study

Developing an award winning oxygen concentrator

Making oxygen available on the front line is critical to improving survival rates and outcomes. Our award-winning design for an integrated oxygen concentrator with a lightweight engine creates a highly efficient and extremely compact oxygen source that can be run on a range of fuels.

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