Case Study | MysteryVibe

‘Crescendo’ flexible vibrator

When Crescendo’s route to launch looked blocked by quality issues at manufacture, our rapid iteration of the vibrator’s sheath design cleared the way, enabling MysteryVibe to fulfil their first orders for investor-customers.

Our approach

We started by carrying out root-cause analysis on the device. MysteryVibe work in a collaborative field where there’s a collective interest in upping the game, meaning we were able to identify key learnings from in-market products.

Focused on the vibrator’s silicone sheath, we applied our in-house manufacturing capability using our 3D printing mold tools to rapidly iterate its design. Then, working with a prototyping supplier, we expanded this testing, arriving at a design that worked as it was meant to and had the right, premium feel.

Because it was critical that Crescendo was safe for its intended use, we planned the manufacturing process to ensure there was no contamination to maintain biocompatibility.

The value we created

Able to rapidly iterate the vibrator’s sheath design using our in-house manufacturing capability, and working with a prototyping supplier, we provided MysteryVibe with a quick route to launch for Crescendo, enabling them to fulfil their first orders for their investor-customers.

We also made supplementary recommendations that MysteryVibe were able to apply when Crescendo was manufactured in volume.

Careful choice of sheath material and construction techniques allowed the product to be manipulated into any shape and retain the chosen form once released.
In-house prototype tooling allowed for rapid, low-cost iteration of the design, using real production materials, as well as developing the manufacturing process.
Knowledge gained from our manufacturing process development was transferred directly to the initial manufacturer. This allowed rapid initial fulfilment of orders while hard-tooling was being developed so MysteryVibe wouldn’t be restricted to a single supplier.

Inclusivity, experience-led design, and the smart integration of technology

Not all people are the same. Our FemTech philosophy puts people and context at the center and brings together consumer and healthcare knowledge to help our partners create meaningful incremental and transformational innovations that improve lives.

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