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Category: Analysis

Analysis

How to design for ‘aliens’ to create a ‘human’ experience

13 Oct 2017

My family and I are eight weeks into our life in a new country, with a new house, a new car and a new phone. Our new neighbours (or I should say ‘neighbors’) have been hugely welcoming. But actually immersing and integrating ourselves into local processes and systems has been…

Analysis

Why should pharma care about digital?

11 Oct 2017

The numbers are huge. Pharma companies are losing an estimated $637 billion each year because of medication non-adherence, according to a report by consulting firm Capgemini and medication adherence company HealthPrize Technologies. And improved adherence to diabetes medication programmes alone could avert 699,000 emergency department visits and 341,000 hospitalisations annually…

Analysis

Innovation in China – Moving at speed

6 Oct 2017

“A new generation of Chinese entrepreneurs will have a powerful impact on industries and consumers worldwide” –  a very assertive headline introducing a recent Economist article to be read by anyone still doubting that China is now on a fast track to being a world leader in innovation.In fields such…

Analysis

How to speak your customers’ digital language

4 Oct 2017

Digital is reinventing whole industries. In sector after sector we are seeing incumbent market leaders threatened, and sometimes displaced, by new entrants who can deploy digital technologies quickly and effectively – because they have the new skills and don’t have to protect their cash cows and legacy infrastructure. Advertising is…

Analysis

The end of grandfathering? What the latest regulatory changes mean for you

3 Oct 2017

The new European Medical Devices Regulation (MDR) introduced by the European Commission (EC) has led to a lot of discussion around the implications for getting products on to the European market. But what about products that are already on the market?  What does the new regulation mean for these so-called…

Out of the treatment room - into the home
Analysis

Out of the treatment room – into the home

14 Sep 2017

The consumer health sector is expanding fast. From its traditional base, the category has exploded to deliver a myriad of products for consumers to manage everything from personal health and hygiene to fitness and pampering treatments. This explosion has several directions. Established healthcare companies which have an appetite to build…

Analysis

How fresh perspectives can help innovation

13 Sep 2017

It’s not every job that gives you the chance to experience life on the other side of the world. When the latest phase of growth at our US office gave me the chance to relocate from the UK to California, it was a great opportunity to immerse myself in a…

Analysis

Why you can’t afford to ignore post-market surveillance

6 Sep 2017

The words ‘post-market surveillance’ (PMS) appear 129 times in the new European Medical Devices Regulation (MDR). This repetition is not accidental. The requirements for manufacturers to ‘actively and systematically’ gather, record and analyse relevant data for the lifetime of each device they market is work most companies had not been…

Analysis

The payment revolution

21 Aug 2017

How we buy goods and services – and manage our money – is undergoing a revolution. Gone are the days when large imposing banks could control access to our cash. The future is banking as an open platform.Consumers want easy access to their money – and they want spending it…

Analysis

Reflections on wearable technology

11 Aug 2017

As wearable technology in all its (as yet unknown) forms becomes ubiquitous, it is interesting to reflect on practical changes this might bring to our lives – and whether it will represent a significant departure from the now decade-old smartphone generation. Having never used any wearable technology before, I was…

Analysis

Breakthrough innovation or just science fiction? How to spot the difference

8 Aug 2017

In the innovation world there is always a lot of interest in breakthrough and disruptive innovation projects. It’s an exciting goal to maximise your profitability by making the competition obsolete when you dominate a product or service category. We all know the ‘poster children’ of this strategy – Apple, Google,…

Analysis

Point of care diagnostics: navigating systems architectures

1 Aug 2017

Diagnostic testing is rapidly moving out of the lab and into the hands of untrained users. But developing the system architecture for a high-performance test that is also easy to use is a complex challenge.A great example of advancements in point-of-care (PoC) testing is the pregnancy test. In the 1970s,…

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