The consumer health sector is expanding fast. From its traditional base, the category has exploded to deliver a myriad of products for consumers to manage everything from personal health and hygiene to fitness and pampering treatments. This explosion has several directions. Established healthcare companies which have an appetite to build…
It sounds like the simplest question in the world. The answer should come naturally to the most junior marketer or designer in product or service companies. And yet most likely the response will reference an existing product… drill a hole, nebulise a drug, mop the floor, play a cd…, rather…
The digital future world is one where we genuinely feel in control and central to our own healthcare. Where we’re engaged and those that interact with us are trusted to provide timely, appropriate and effective support. I recently attended an event at the House of Lords, led by Kai Gait,…
Cambridge Design Partnership (CDP) had a landmark year in 2016, demonstrating global application of its holistic end-to end innovation approach, ‘Potential Realised’. Linking a combination of research, science, technology, engineering, manufacturing and design into a single integrated process, it developed many successful innovations for clients in FMCG and healthcare – collecting…
Connectivity is ubiquitous – it’s moved beyond an overhyped buzzword and become part of life. Offering ever-advancing levels of access, control, and convenience, widespread connectivity also increases the risk of unauthorised interference in our everyday lives. In what many experts believe was a world first, manufacturer Johnson & Johnson recently…
Innovative technology and design consultancy Cambridge Design Partnership today announces that it has developed the world’s first wearable device designed to measure and monitor the vital signs of multiple trauma patients for emergency response in disasters and battlefield situations. The First Response Monitor is designed to help medics monitor both…