Models are everywhere – anyone who has played a computer game has encountered a model, but in a pandemic, mathematical models are vital for understanding the dynamics of transmission, disease progression, healthcare needs and the overall outcome on the population. Recent real world events have shown that critical decisions are…
The first robot-assisted surgical procedure was performed in 1985. In the 35 years since, the field of surgical robotics has exploded, with both surgeons and patients demanding access to the technology. This boom has brought with it plenty of vocal advocates, and just as many critics, debating the risks and…
Humans are multi-sensory organisms! We navigate the world around us through five senses all working in parallel, deriving not only practical information about our surroundings, but also emotional and social meaning. In milliseconds we unconsciously make decisions that keep us alive, shape our day, define our preferences and ultimately drive…
The 2016 National Health Interview Survey of 17,000 Americans reports that 1 in 5 people suffer chronic pain1. Significant effort and money are being invested by companies ranging from large Pharma to small Tech start-ups to address this “pain epidemic” as evidenced in the clinicaltrials.gov database showing over 2,500 “pain”…
The coronavirus is putting massive demand on test labs globally and the UK, along with many other countries, do not have enough capacity or test kits to keep up with demand. Intensive testing is not being carried out and the number of people with the virus is unknown. It will…
Jez shares some of the approaches we use at CDP to make sure our teams can work effectively in virtual meetings.
Cheaper DNA sequencing may provide the impetus for public and private sectors to work together to unlock the benefits held within the nation’s genomes.
Louise reflects on upcoming changes and their potential impact.
Richard asks if face masks really provide protection against these infections?
Mike, Matt and George try to predict the challenges, innovation opportunities & technologies that will shape the next ten years.
Mark discusses how the interplay between choice of materials and product design provides unique opportunities for innovation.
Chris Houghton, CDP’s Brand Innovation Leader reviews the world’s largest consumer product expo, CES 2020 in Las Vegas. Sharing his insights and observations from start-ups to high rollers, all hoping for the jackpot from their latest innovations. Innovation success or failure is often determined by how a brand or company…