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Cambridge
Design
Partnership
  • Sectors
    • Consumer Healthcare
    • Consumer Technology
    • Diagnostics
    • Drug Delivery
    • FMCG
    • Industrial
    • Medical Therapy
    • Tobacco Harm Reduction
  • Capabilities
    • Applied Science
    • Digital & Data
    • Insight & Strategy
    • People-Centered Design
    • Product Engineering
    • Quality & Regulatory Affairs
    • Sustainability
    • Testing & Evaluation
    • Transfer to Manufacture
  • Our Work
  • How we work
  • Company
  • Careers
    • Benefits
    • Bourn Quarter
    • Early careers
    • Join our team
    • FAQs & top tips
    • What to expect
  • Insights
  • Contact

Tag: Consumer Technology

Case Study

High-performance AI swim app

Speedo wanted to launch their next generation swim tracking product in time for it to be pre-installed on a new Samsung wearable. So we quickly developed sophisticated algorithms to use accelerometer and gyro data to create reliable performance metrics.

Case Study

High-impact digital advertising medium for motorsport

The innovative wheel mounted display for race cars shows video and updates in real time while having a negligible impact on the car’s performance. The system is designed to place race sponsors centre stage in front of a global TV audience.

Analysis

Making it last: Why testing is vital to product sustainability

25 Mar 2021

How long do we expect a product to last? Many sophisticated technology products, such as phones and tablets, are routinely replaced after a few years as specifications evolve rapidly. But what about a chair or a toaster? There are a huge range of products that we only replace when they…

Analysis

The future is smaller, faster, cheaper… and more energy efficient

26 Nov 2020

Power electronics technology is enabling big advances in electric transportation and smart energy delivery, as well as playing an important role in meeting the ever-increasing demand for global connectivity and data storage. In this blog, we explore some of these opportunities and the up and coming technology solutions that are…

Analysis

Circularity in context

19 Oct 2020

Picture the scene: a room full of executives are watching a presentation on company strategy (actually, let’s move with the times… they’re all at home, watching on Zoom). A simple, elegant image of a circle dominates the screen. Will they support the adoption of circularity principles across the business? In…

Analysis

The 2020s decade and the changing climate in innovation

17 Jan 2020

Mike, Matt and George try to predict the challenges, innovation opportunities & technologies that will shape the next ten years.

Analysis

Optimising material in design innovation

16 Jan 2020

Mark discusses how the interplay between choice of materials and product design provides unique opportunities for innovation.

Analysis

2020: Decade of the drones

22 Nov 2019

Adam predicts what will be flying around the corner towards us next year.

Analysis

What’s the secret to designing great digital services?

30 Oct 2019

Earlier this month, the Service Design Global Conference in Toronto really illustrated how design – as a way to integrate the needs of people, technology possibilities and business requirements to create products and services – is becoming part of mainstream business mentality. However, as the pace of new technology quickens…

Analysis

Can sleep tech become ubiquitous?

15 Oct 2019

A good night’s sleep is increasingly considered to be just as important for our health and well-being as eating healthy food and exercising regularly. Unfortunately, today’s 24/7 high-stimulus, digital world is renowned for disrupting our natural sleep patterns. The average 21st century human is now sleeping significantly less than in…

Analysis

Virtual innovation?

24 Sep 2019

Earlier this year Cambridge Design Partnership went global with the launch of a new East Coast engineering center in Raleigh, North Carolina, allowing us to better address the needs of our growing North American customer base. The obvious challenge however, is the 3,868 miles between our creative teams. CDP’s essentially…

Analysis

Why are music festivals leading the sustainability agenda?

24 Sep 2019

In 2019 the music festival industry experienced a sea change in their attitude to single-use plastic, with many large live events making the decision to ban it altogether. As the festival season draws to a close, CDP’s Matt Morris, mechanical engineer, sustainability expert and live music fan, looks at what…

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