The impact of the pandemic has dramatically shaken up the world of conferences and events. Ana Romero, Digital Marketer and Events Coordinator at Cambridge Design Partnership, looks back over a tumultuous year and asks, “what next”? [CDP team at Pharmapack in Paris, February 2020. Left to right; Jon Powell, Senior Consultant,…
Women play a crucial role in innovation and business success at CDP. We’re proud of the critical contribution made by our women colleagues, who lead in diverse areas of innovation including design, research, science, technology, engineering and human factors. In this first interview of Women in Innovation series, we talked…
Mike Cane reveals the strategies that delivered continued growth this year, ensuring that innovation never stops.
Product designer Laura Sierra reflects on what she learnt during a virtual design competition.
Picture the scene: a room full of executives are watching a presentation on company strategy (actually, let’s move with the times… they’re all at home, watching on Zoom). A simple, elegant image of a circle dominates the screen. Will they support the adoption of circularity principles across the business? In…
The Covid-19 pandemic has presented a time-limited but immense window of opportunity for diagnostics companies. Changes in regulation and increased levels of investment are enabling radical innovations to have real impact, but only if they can be fast-tracked into new products which are cost effective and compelling to users. In…
James reveals how innovation will be essential in balancing consumer needs in a new era of packaging that can reassure, add value and minimise environmental impact.
Although we don’t often hear the term ‘anthropology’ referenced in the innovation process, anyone charged with this objective knows implicitly that the key focus areas of language, culture, society and place, are critical when it comes to the harmonisation of a brand or the successful launch of a new global…
Ben and Andres discuss the opportunities provided by remote user research techniques.
The first robot-assisted surgical procedure was performed in 1985. In the 35 years since, the field of surgical robotics has exploded, with both surgeons and patients demanding access to the technology. This boom has brought with it plenty of vocal advocates, and just as many critics, debating the risks and…
Chris Houghton, CDP’s Brand Innovation Leader reviews the world’s largest consumer product expo, CES 2020 in Las Vegas. Sharing his insights and observations from start-ups to high rollers, all hoping for the jackpot from their latest innovations. Innovation success or failure is often determined by how a brand or company…
James Baker, partner at Cambridge Design Partnership, considers the future for AI in the real world with help from a sideways look at its portrayal on the big screen.